I'm a Product Designer with coding expertise.
Where Code meets Design : The Balance of Digital Creation
Projects
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01
Styloholic 2023- Present
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Designed and developed a complete e-commerce website for a Singapore fashion boutique from concept to launch. Handled end-to-end execution including user research, visual design, development, and ongoing maintenance.
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Delivery Excellence - Delivered project 2 weeks ahead of schedule with 100% client approval. Created 15+ reusable components reducing future development time by 30%.
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Technical Performance - Achieved sub-3 second page load times, 95% accessibility compliance (WCAG), and 100% functionality across 8 major browsers with complete mobile responsiveness.
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User Experience Impact - Streamlined checkout from 8 steps to 4 steps and reduced product discovery from 4 clicks to 2 clicks. Built comprehensive design system with 20+ components.
Fashion Boutique Website
02
Art School Website
Niga arts 2024- Present
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Designing dynamic website for prestigious Singapore art school to showcase unique artistic offerings and cultural significance. Managing complete end-to-end execution from research to development.
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Project Leadership- Leading solo design and development process 3 weeks ahead of schedule. Maintaining 100% stakeholder alignment through comprehensive client consultations and strategic planning.
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Research & Design - Impact Conducted user research with 20+ students and faculty, building 25+ custom components for art education sector. Designing intuitive navigation reducing course discovery from 5 clicks to 2 clicks.
Completed Projects
Healthy Hearty Meals -
End to End Mobile App
A user-friendly interface, diverse dietary options, and seamless online payments make daily dining and special occasions a breeze.
Sky Savour Menu -
Feature Addition | Mobile App
Elevated in-flight dining with Sky Savour Menu: multilingual menus,dietary info,and a user-centered design.
Grocery Farm -
Website Revamp
Transforming the online grocery experience at Little Farms: streamlined navigation, clear organic product categorisation, and a simplified checkout process for recurring purchases.
Bundle -
Holistic Mobile Application
Bundle: Messaging + Payments app, cutting transfer time by 50%.
